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MEET, JILLIAN ROSE

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She/Her

Stylist | Founder | Co-owner

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Services I Love: 

Haircuts of all lengths and styles | Curly hair | Natural & lived in hair color | Scalp treatments | Styling lessons

Services NOT offered: 
Chemical relaxers | Keratin treatments |
Perms

| bald (straight razor) fades |

Platinum blondes | Vivid/ fashion color hair

Dare to Explore Your Own Beauty 

As someone who has faced challenges with body image, self-esteem, and the beauty industry itself, I created The Beauty Project as a personal reminder—to stay curious, to honor my humanity, and hopefully, inspire others to do the same.

Since 2013, I’ve been crafting hair with passion, but now more than ever, I feel deeply inspired to make a positive impact on our community and world through my work. I believe we all need spaces where we feel seen, heard, valued, and cared for—let’s create that together. Your unique beauty is worth celebrating!

 

For me, hairstyling is more than just a service; it’s an opportunity to connect, build trust, and celebrate your individuality. I choose to honor that trust by using only eco-friendly, low-tox products and chemicals, ensuring a healthier experience for both you, me and the planet.

 

My service menu is 100% gender-inclusive. Let’s bring your vision to life—come as you are, and leave feeling your absolute best empowered to recreate your new look yourself.

Haircuts, natural color & scalp treatments

For all new guests: please choose "service option" + "consultation"  (in that order) 
This will give us our consultation time to get to know one another and come up with our game plan! 

New guest appointments scheduled without a consultation time booked will not be accepted.* 

Online scheduling preferred. Have questions?
Text only: 775-386-2809

Reserve your Exploration!

All services are gender and age neutral. This system allows us to focus on the art and creativity of expression.  
100% of any gratuity added to Jillian's 
services will go to sponsoring hair services with The Beauty Project Foundation & is completely optional. Please take a moment to read cancelation and late policies. 

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Service Menu

Consultation

Let’s slow down and start with a conversation.
In this one-on-one consultation, we’ll dive into your hair dreams, challenges, history, and goals to create a fully customized plan for your cut/ color/ scalp treatment

Required for all new guests—great hair starts with a great plan!

You may pair with your hair appointment.

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30 mins | $50  

"Express" Yourself
DRY Haircut

This is a time saving option.
When coming into this appointment please: come in with CLEAN and DRY hair and know exactly what you would like for your cut.

NO BIG CHANGES PLEASE!
*
This service does not include

a wash nor any extras.*

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30 mins | $60

The Refresh Haircut

Keep your style sharp and fresh.

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Ideal for:
Maintaining above-the-ear styles (pixies, fades, business cuts)
Micro-trim, dry cuts & trims 
Existing curly hair guests
No major shape changes please!


Wash & style may be included,

depending on time.

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1 hour | $100

The Empowerment Haircut

Whether you're making subtle changes or maintaining your current look, this service is all about feeling your best.
 

Perfect for:
Medium to thick hair
Maintaining haircuts

of all lengths & textures
Shoulder-length, long layers, or short curly cuts—no major shape changes
Mullets 

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Includes a wash and style
for a polished finish.


90 mins | $150

Transformation Haircut

Ready for a bold change?
Whether you're cutting it all off, reshaping your style, or lightening up heavy layers, this service is designed for a whole new you!

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Ideal for:
All hair lengths & textures
Big chops (removing 4+ inches)
Long to Short style transitions—
pixies, fades, & business cuts

Layering & weight removal for thick hair

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 Includes a personalized styling lesson so you can rock your new look with confidence! 

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2 hours | $200

Custom
Curly Haircut

Your wavy or curly hair’s best friend! This dry cut is tailored to each individual curl, followed by a refreshing wash, reset with the right products, and a diffuser style for the perfect finish.

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Perfect for:
All hair lengths & wavy to curly textures
First-time curl discovery sessions
Diffuser-styled haircuts

 Includes a personalized styling lesson so you can recreate the look at home!

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2 hours | $200

Wigs for Kids
Donation Haircut

After growing your hair out for 2+ years,

you are ready to donate it and get your new look!! 

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Requirements: 12+ inches. No chemicals in your hair: no hair color or bleach. MUST come in with your hair clean, dry, hat & ponytail crease free.
You will send in your own hair. Donation 
info here

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 Up to 2 hours |  Complimentary

Custom Color | 2 Hour

Need a quick color boost?
Includes a maintenance haircut

and a blow-dry/style.

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Ideal for:

Grey coverage touch-ups

Glaze/Toner

Mini blonding sessions
 

Keep your color looking fresh and vibrant!

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2 hours​ | $200

Custom Color | 3 Hour

Ready to revive your color?
Includes a haircut, glaze/toner,
and a blow-dry/style.

 

Perfect for:

Grey coverage with highlights

Dimensional color

Highlight/ balayage blonding
 

Bring your hair back to life with a new radiant look!

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3 hours​ | $300

Personalized Hair Coaching

Ready to level up your hair game?
In this one-on-one coaching session, we’ll cover the best products and tools for your hair—plus exactly how to use them!

This session is fully customized to your needs, whether you're a total beginner or just looking to refine your routine.

Let’s make hair care simple and effortless for you!

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Styling Lesson
60-75 min​ | $100

Scalp Care

Scalp Rejuvenation 

A facial for your scalp!
Healthy scalp = healthy hair

These treatments are perfect for those craving a spa-like experience, relief from scalp stress, or hydration for seasonal dryness.

*These are standalone services*
Add a blow-dry/style for the perfect finish! 

30 min | $60

Haircut Add-On Option: 
Enhance your haircut with this treatment

(not available for 30-minute dry cuts)
 

Give your scalp the care it deserves!

Zen Scalp Massage 

Scalp massage of dry hair play and aromatherapy. Zen Scalp Massage is great as an add on or a stand alone service if you just want a scalp massage. 

* This is a DRY service.
No water or oil will be used.*
 

15 mins | $30


Hair and Scalp Bath 
A quick yet rejuvenating scalp detox to refresh and cleanse. Includes a detoxifying wash, stimulating wash, condition, and a relaxing hot towel for a simple reset.

15 mins | $30

Essential Oil Scalp Treatment
Starting with a relaxing scalp massage and mediation with a special essential oil blend. Includes a detox scalp, scalp exfoliation and hair cleanse, hot towel, neck massage and moisturizing conditioner. 
30 mins | $75


Rivitalizing Scalp Treatment

Starting with an essential oil treatment and meditation includes a detox wash, a deep scalp scrub with a nourishing scalp treatment, scalp stimulation, hot towels, deep conditioning treatment and neck massage.  
45 min | $95

Enhance Your Experience

With these additional offerings...

Quiet Appointment

Mirrorless Appointment

Grounding Moment

Ear Plugs
Fidget Toy

Heating Pad

Blanket

Affirmation Card

Not for 30 min appts:

Oracle Card Reading

Add tinsel!

 Eye mask for wash

Cool under eye mask

ADD ONS:

Moisture Mask: $25

 Mini Scalp treatment: $30

 Zen Dry Scalp Massage: $30

 Deep Bond Repair Treatment: $50

Just put in appointment notes when booking! 

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More About Me...

Originally from Truckee, Ca, my journey has taken me through Santa Cruz, California and Kansas City, Missouri, and now, I’m proudly serving the Reno, Nevada community! 

As someone who has faced challenges with body image, self-esteem, and the beauty industry itself, I created The Beauty Project as a personal reminder—to stay curious, to honor my humanity, and to hopefully inspire others to do the same.

​

Hair as Art, Beauty as Connection

As an interdisciplinary artist and hairstylist, I see no separation between the two—hair is an art form,

and it deserves to be valued as such.

Through years of experience and research, I’ve become deeply aware of the

beauty industry's negative impact on both people and the planet.
My mission? To disrupt that.

I chose to step into my confidence, follow my dreams, and build a community where I could bring my vision to life. Today, I blend my passion for hairstyling, my exploration of what beauty truly is, and my commitment to low-waste, low-toxic practices to create something meaningful.

​

My Approach Is More Than Just a Haircut

I’ve been a hairstylist since 2013, and I’ve never felt more inspired, driven, and motivated to make a positive impact with my craft—because I believe our humanity needs it now more than ever. I offer services tailored for everyday humans, specializing in lived-in, effortless looks that prioritize the health and integrity of your hair and scalp.

Most salon conversations revolve around travel plans and weekend adventures (which I love too!), but I also invite deeper discussions—about inner and outer beauty, self-perception, and the power of self-expression. And because reflection is just as important as conversation, I create space for quiet moments during our time together.

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I see hairstyling as sacred trust—a chance to connect, create, and hold space for transformation.
Whether you're maintaining your signature look or embracing a bold change,
I’m here to guide you through the journey.

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A Consultation Like Never Before

I want you to love your hair every single day, not just when you leave the salon. That’s why I take extra time for thorough consultations—so you feel confident styling your hair at home and we’re always aligned on your vision.

Some guests come to me with a clear vision, and we map out a short- and long-term strategy to bring it to life. Others trust me to take creative control (within reason, of course!).

Either way, I’m honored to be part of your self-expression journey.

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Beyond the Salon

When I’m not at the salon, you’ll find me dancing, painting,

exploring new creative outlets, or road-tripping in my camper van with my partner.

I love a good coffee shop writing session, and my two kitties keep life extra cozy.

 

I look forward to connecting with you. 
With Gratitude,

Jillian Rose

More about Jillian

TESTIMONIALS

“Jillian has not only helped me to understand and embrace my natural curls after years of chemical straighteners, but she is also a kind and caring woman who listens to my needs. I’ve never had a better salon experience. I also recommended my mother-in-law come in to talk with her the very next day after my haircut!”

-Autumn B,

“Jillian is great. I have never had someone spend so much time talking to me about my hair and helping me figure out what it is that I want. I leave her appointments feeling uplifted and encouraged. And while I feel great outwardly because I got a new cut :), I feel empowered inwardly. Whatever you are doing, KEEP DOING IT!"
-Sara J.

“Jillian is as talented as any 'super' master stylist I've encountered in 20 years of haircuts at high end salons in US and Europe. She has a true feel for hair and can fix even the stupidest of mistakes (I had one bad experience prior to seeing her and I couldn't believe how expertly and confidently she dealt with it and turned it into a beautiful haircut). She's also absolutely delightful to interact with. I look forward to my next appointment and will recommend her to everyone I know in this area.”

- Corina T. 

“Thank you so much for the above and beyond service!  It has been about a week since I got my hair cut and I am still totally in LOVE with my wavy/ curly hair.  I have had so many bad haircuts over the years and finally I feel really good about my natural hair.  The last two years I have spent "blowing out" my hair because I was so unhappy with my wavy/ curly hair."

-Alessia P.

“My curly cut with Jillian was by far the best salon experience I have had in my life! I am raving to everyone about Jillian. I have very thick, curly hair and have had many bad experiences in the past. I loved how Jillian consulted with me about my hair and what I wanted, but also gave great recommendations. I am excited to be back for balayage in a couple weeks!”

-Athena Z.

"I have never gone anywhere better to have my hair cut! Jillian was amazing and got my hair and beard ready for my wedding. She was super sweet and listened to all of my concerns and helped me look my best for my wife. If you need a haircut to look your best, look no further than Jillian!"

- Justin S.

"I wanted to take a moment to let you know how much I appreciate the personal care I’ve received from Jillian; she takes the time to listen to my hair goals and offers wonderful advice. I’ve always been happy with my styles from her so I didn’t hesitate recommending her. My son has had some awful cuts in the past at other salons and reluctantly agreed to see Jillian. She really heard what he wanted and gave him a great cut. You are a fabulous stylist and genuinely kind person and we appreciate it. Thanks so much." 
-Stephanie & Evan B.

"I love my cut! It was exactly what I wanted and this is the happiest I have been with a haircut in years!"

-Jennifer P. 

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"Jillian is an amazing person and gives excellent cuts!"

-Jane B.

"I was a little lost on finding a hair salon. I had a couple mishaps along the way trying to find someone here which is how I found your salon. Jillian gave me the BEST consultation I have ever had. She really, truly listened to me and talked with me for almost an hour before even touching my hair to make sure she knew exactly what I wanted for my cut and also for my future color appointment. She was able to decipher all the non-technical terms I was using to describe the cut I wanted and gave me exactly what I had in mind. I left feeling so comfortable and excited to start my hair journey with Jillian. This was one of the best salon experiences I have had in a long time. Thank you for everything.”

- Leah B.

“I just want to reiterate as many times as possible that Jillian is the actual BEST EVER, and I feel so lucky to have her as my stylist! She took my hair to a whole new level with this cut plus a styling lesson a week later and finally I have the sexy, sassy, put-together, hip hair I have always wanted. At 30 years old, I FINALLY learned how to care for my natural waves and how to properly curl my hair on non-air-dry days :) So grateful! 
I especially love that Jillian doesn't try to offer or suggest product she knows won't work for me; she got to know me so genuinely that she KNOWS I'm active, athletic, busy, outside a lot, and low-key (and, let's face it, unskilled when it comes to hair styling), so she gives me cuts, styles, products, and advice that work with my lifestyle. In fact, when I try to ask for a cut that she knows I won't maintain or style (i.e., "I want the same haircut you have right now!!"), she gently encourages me toward something more realistic that always looks amazing on me. Plus she is fun and funny and forgiving when I do something stupid like let my friend cut my hair or don't get my hair cut for 10 months (oops!). And every product she has recommended to me is absolutely perfect for what I want. THANK YOU, Jillian!"

- Julia S.

"I have nothing, but extreme compliments for Jillian.  I have NEVER seen such “care and feeling” by a salon for the overall story of our hair, our heads and how we are connected to this part of our being.  Thank you for designing the experience to take such an in-depth look. Jillian- even though we are friends- was completely professional and welcoming, being able to blend her worlds seamlessly. I love how open she and you are to feedback.  While I have nothing about the experience I would change, I feel completely comfortable knowing if I did I could without you all taking it personally and it causing some un-pleasantries (which I have had before in my experiences with stylists). I look forward to working with Jillian on my goals for my "hair-do”!

- Holli M.

Thank you for sharing your beauty with the world.

The Beauty Project Salon
720 Tahoe Street STE A

Reno, NV 89509

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©2024 by The Beauty Project.

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